What social demographic buys hybrid cars? Age, class, etc…? I’ve been researching it on the internet for awhile and wanted to see if anyone else knew. Thanks for your help.
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on Sunday, September 14th, 2008 at 3:32 am and is filed under Hybrid Cars.
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95% of what I work on is over50 year old female owners
I don’t think there’s any specific target market, unless you count environmentalists.
I own a Prius, and I’m a 26-year-old middle class dude. I’ve seen hybrid owners of all ages, though certainly poor people can’t afford them.